#HOSTAGE66

This isn’t just apparel—it’s a movement. The HOSTAGE 66 Collection is built for those bold enough to take back control. Every hat, shirt, and jacket in this line represents more than just style—it’s a symbol of the fight to reclaim your time, your focus, and your life.


The Hostage 66 Challenge is a 66-day rebellion against distraction. A mission to break free from phone addiction, digital overload, and wasted potential. When you wear HOSTAGE 66, you’re not just making a statement—you’re living one.


Each piece is designed to fuel that mission. Clean, strong designs. Premium comfort. A daily reminder that you are not a hostage to your screen—you’re the one in control.


Join the movement. Wear the mission. Take back your time.